It turns out that Gothamist isn’t the only one who had a hard time swallowing the latest in American Apparel sexism.  BUST dared to ask American Apparel for fair game with the nudity in the ad campaigns, and Swedish fashion designer Petter Lindqvist of byPM.se brought it! Fashion blogger and company product manager Michaela Forni teamed up with Lindgyist to create a gender-role reversal ad for the product Pretty Vegas trench. ... Read More

What has two wheels and no boobs? Most cyclists, apparently. Here in the U.S.A., women ride bikes two to three times less often than men do. Some call this the “bicycling gender gap,” and just like huge-ass soft drinks, it’s strictly an American phenomenon. Our European sisters cycle way more than us. So what’s the deal? New research on the subject says unsafe traffic conditions, or “perceived traffic ... Read More

Two ex-Nike entrepreneurs have gone off the beaten path to create this rad clothing line that caters to tomboys everywhere. If you've found yourself in the men's section of every store when shopping, Wildfang is the online store for you. Emma McIlroy and Julia Parsley are the designers behind the Portland-based startup, who aim to "liberate menswear, one bowtie at a time." Their pieces cater to their personal style needs, including ties, ... Read More

That's right, ladies. If you're feeling a bit choked up, the best thing to do is suck a dick twice a week. At least, that's the advice Dr. J. Peter Zegarra would say. A female patient came to Zegarra's office in Sacramento and Zegarra proposed an upper-gastrointestinal endoscopy to investigate some of her symptoms. She was reluctant to go through with the treatment because it involves an endoscope that travels down the throat into the ... Read More

  Today’s the day! Side Effects, the chilling psychological thriller featuring Rooney Mara, Catherine Zeta-Jones, Jude Law, and Channing Tatum, is hitting shelves on DVD/BluRay. Mara stars as a disturbed women whose psychiatrist gives her experimental drugs to treat her terrifying anxiety. This leads to deadly consequences, twists you won’t predict, and a (spoiler alert:) topless Channing Tatum. Aw yeah. If you ... Read More