Happy Friday: IKEA Cats
Posted by: Katie Oldaker
in MyBlog
on Sep 10, 2010

In possibly the most adorable attempt at viral marketing I've ever seen (sorry, Old Spice guy) IKEA released this behind-the-scenes video of an upcoming commercial to the internet yesterday. The premise is that, after the store had closed one night, they released 100 cats into the Wembley IKEA to just run around and be precious. The results are, of course, heart-warming.
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