The Great Schlep from The Great Schlep on Vimeo.

I love that our cover girl Sarah Silverman is involved in this campaign by JewsVote.org that is organizing a weekend where folks can go down to Florida and convince their grandparents (Zadie and Buppy) to vote Obama. She made this video for theGreatShlep.com and it's hilarious and hopefully effective! She's the pied piper of hipster Jews! Even if you're not Jewish, this seems like a good tactic to try on your grandparents, plus, I'm sure they'd love to see you.

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