Seems like a girl can't turn around these days without hearing/seeing/drooling over new Where the Wild Things Are projects. More than the film itself, Wild Things promotions are encouraging and defining their own trendy style universe: very woolly-vintagey-hipster-twee.
If it's not apparent in the trailers, take a look-see at the film's new L.A. pop-up shop. There are adorable dolls, copies of the book, and over-abundance of plaid things, but the feature I can't get past is the interior itself. The store looks a bit like you're shopping in a stick teepee, or a Nordic forest hideaway tucked in a particularly cozy fjord. I kind of want to go get a pile of sticks and start decorating my living room right away. Or at least eat a s'more. Anyone else getting a s'more vibe? Ah well.
If the movie is as good as the marketing, my head will probably spout joy-propelled, forest-tone confetti in the middle of the theater. October 19th can't come soon enough.
The opinions expressed on the BUST blog are those of the authors themselves and do not necessarily reflect the position of BUST Magazine or its staff.
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