February 2013, New York, NY-New York City based website "HowtobeaRedhead.com" takes it cyber platform to a live red carpet beauty and fashion event called Rock it like a Redhead on March 16, 2013.
How to be a Redhead is empowering every Redhead to feel confident, to look amazing and to rock their natural beauty. Red hair is more than a color, it's a lifestyle! Founded in January 2011 by sisters, best friends and natural born Redheads, Adrienne and Stephanie Vendetti, How to be a Redhead is a space where women with red hair, natural and "bottled," can connect over unique beauty, fashion and lifestyle advice. After Adrienne and Stephanie had their own tireless struggles to find products and clothing that catered to young, trendy Redhead women the sisters decided to take a stand and started "HowtobeaRedhead.com".
How to be a Redhead is now taking its cyber platform to a live red carpet beauty and fashion event called Rock it like a Redhead on March 16, 2013. It will be broken down into Beauty (5-8PM) and Fashion (8-10PM). Beauty sponsors include Pureology, Whip Hand Cosmetics, Incoco, Susan Ciminelli and Prescriptives; and fashion sponsors include Dana-Maxx, Oasis and Warehouse. Every main sponsor and swag bag contributor were handpicked by Adrienne and Stephanie to meet the needs of every Redhead; and that is why every Redhead attendee is guaranteed to feel more beautiful, empowered and confident by the end of the evening.