Tag » American Apparel
American Apparel doesn’t exactly have a good rep in many feminist circles—its notoriously sexist advertisements (and predatory founder) have definitely made me a little weary of buying my clothes there.  The company has lowered itself to our expectations once again this week with the U.K. launch of its racy “School Days” campaign, which features young women posing provocatively (the usual) in various school settings (not quite the ... Read More
Looks like in the game of capitalism vs. women’s rights, capitalism wins once again. American Apparel, who did a great deed by firing former CEO and founder Dov Charney after further allegations against Charney arose, backpeddled BIG TIME.  According to ABCNews.com, the “made in America” minimalist clothing company just rehired Charney as a “strategic consultant until the end of the investigation.”  Charney’s fate as ... Read More
I like nothing more than to start off my day with a cup of coffee and the news of a well-known misogynist being ousted from his retail-throne, so this morning's news was especially exciting for m American Apparel’s Dov Charney has been unceremoniously booted from the company he started due to misconduct - finally!    Charney long been known for his grody sexual deviancy, revealed by  a 2004 Jane article written by Claudine ... Read More
    Petra Collins is practically begging the media to comment on her new exhibit, Discharge, and curatorial show, Pussy Pat. In her new Pussy Pat music video, the chorus from Rihanna's  Cockiness (Love it) loops incessantly;  “I love it, I love it when you eat it.” The video features Collins and her artsy cohorts doing the new vagina-loving move. The ladies flaunt EVERYTHING that they’ve got (which is quite a ... Read More
  Ah, pubic hair, how you never cease to amaze the masses. After last year’s release of controversial vulva graphic t-shirt by feminist artist Petra Collins, American Apparel has created some provocative mannequins whose sheer garments expose a large pubic bush and set of perky nipples.    Like Collins’s work, the company’s new window display on NYC’s East Houston Street has elicited feminist acclaim. Arguably, the mannequins ... Read More
The distinct experience of being a young woman is one of the most difficult things to capture. Petra Collins, in collaboration with Arvida Bystrom, has come pretty close to making the melancholy of those formative years tangible. (Perhaps you remember Petra Collins as the artist behind the controversial menstruating vulva t-shirt sold at American Apparel?) Collins' photo series "Lines and Curves" wraps up the awkwardness we all experienced in a pastel ... Read More
  The online world has been a buzz with photographer, Petra Collins, and her menstrual blood-themed t-shirt. Collins designed the shirt, which is illustrated with a menstruating hairy vagina (vulva), especially for American Apparel. Commentary on the product has ranged from disgust to intrigue to even some who see it as pure feminist genius. This shirt is cool because it leaves little to the imagination. I think it is a beautiful feminist statement but would ... Read More
  It turns out that Gothamist isn’t the only one who had a hard time swallowing the latest in American Apparel sexism.  BUST dared to ask American Apparel for fair game with the nudity in the ad campaigns, and Swedish fashion designer Petter Lindqvist of byPM.se brought it! Fashion blogger and company product manager Michaela Forni teamed up with Lindgyist to create a gender-role reversal ad for the product Pretty Vegas trench. “We thought ... Read More
Damn it, American Apparel. Why do you make it so easy to complain about you? It seems they just can’t stay away from over-sexualizing the female models in their ads, while completely leaving the men out of the spotlight! In their new ad campaign for “unisex” clothing, AA has managed to take flannel and denim away from the standard sexy cowboy motif and throw it on the half-naked super model. I don't know about you, but I don't feel "sexy" in my flannel. I ... Read More
                American Apparel was looking for a model for the launch of its plus size line. They decided to have a contest where people could submit their own photos and other people could vote on it. The company used the tagline, “The Next BIG Thing,” which made a bunch of people mad. But one plus size woman decided to get even. Nancy Upton, a size 12 actress and student from Dallas, submitted her own ... Read More
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