Tag » undercovercolor
  When I first read that Hanes was asking women to reveal their underwear color, I was appalled. How dare the company invade women’s privacy like that? Turns out, it is a part of a new marketing campaign; surprisingly, a marketing campaign I see as pretty progressive and even feminist.  The company simply directs women to a microsite that allows them to post witty statements about their chosen underwear color of the day onto Twitter. Forbes’s ... Read More
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