BY Oriana Asano in Style File on Apr 10, 2014 |
12 is the new 16. This is what my branding professor preaches during class, while we watch Axe commercials. And it’s true that marketing strategists are targeting kids at younger and younger ages with “sexy” products, expecting little boys to care about attracting little girls with their nearly-natural musk. Even amongst those of us who are still shy the pertinent hormones, sex has become a commercial object. That commercialization is first ... Read More
BY Michelle Beiter in Style File on Apr 02, 2014 |
This one is for all the fat girls that have ever walked into a store on a mission to get at least ONE thing before they leave, knowing that the search is probably futile. For all the girls that spent four hours in a dressing room shucking shirt after dress after pair of jeans off, knowing before they even plucked the item off the rack that it probably wasn’t going to fit. For all those girls that have left a store trying their hardest to swallow the sobs ... Read More
BY kelsey haight in Style File on Apr 02, 2014 |
Lorde learned a lesson last year after criticizing some of her fellow pop stars Taylor Swift and Selena Gomez for having “unfeminist lyrics” or for being too “unobtainable and flawless.” It's safe to say that Lorde wasn’t trying to be catty or harsh, and seems more like the kind of girl who was more interested in holding people accountable and reminding us that celebrities aren’t perfect. We know she has definitely changed her ... Read More
BY Claire Filipek in Style File on Mar 27, 2014 |
This is the cutest thing I have seen today:Major props to American Eagle Outfitters for making a fake line for animals (complete with a mockumentary) to help raise money for rescue organizations.
...their creative team deserves to be showered in sloppy, wonderful, St. Bernard kisses.
Also, the “American Beagle Outfitters Dogumentary” is a must-watch! Really high caliber parody. Sample soundbyte: “Do you know what it is ... Read More
BY Andrea Stopa in Style File on Mar 25, 2014 |
We've all been there - you slept through the alarm that gave you time to shower, then the alarm that gave you time wash your face, then the alarm that gave you time to change your underwear before throwing on whatever's on the floor by your bed before you grab your mascara and bolt out the door.Yup, worst morning ever. So now you're on your way to work/class/anything and you have to scramble to look like an actual human for a number of hours.Here are some ... Read More