BY Andrea Stopa
on Feb 10, 2014
The New York Times covered a new initiative by Sheryl Sandberg's LeanIn.org via a partnership with Getty to update and diversify stock photo images of women because, in her words, "you can't be what you can't see."Via NYTimes: "The partnership is a way for Lean In to broaden its reach after criticism that Ms. Sandberg’s advice is relevant only to women in corporate America and that she places the burden of breaking through stereotypes on ... Read More
BY Amy Zimmerman
on Feb 08, 2013
Engineering is a male dominated profession. Etsy is a website where you can get a personalized monogram necklace or a boob pillow. Now Etsy is making these two worlds collide by making a concerted effort to hire more female engineers in order to reflect its 67% female demographic. According to The Atlantic Wire, the popular retail site was dismayed to find that, despite its emphasis on hiring more women, there were only four women on their staff of eighty-five. ... Read More
As if working mothers don't carry enough guilt with them as they set off for the office every day - imagine how the good hardworking mums of London felt when they saw this poster emblazoned on the side of the capital's famous red buses - 'CAREER WOMEN MAKE BAD MOTHERS' ...
Apparently it was designed to promote the effectiveness of billboard advertising. Hmmmm. I bet the ad exec who thought that one up didn't have two little kids at home and a whole lotta bills to ... Read More